APA Style
FARRIS, PAUL W., BENDLE, NEIL T., PFEIFER, PHILLIP E., REIBSTEIN, DAVID J.. (2006).
MARKETING METRICS: 50+ METRICS EVERY EXECUTIVE SHOULD MASTER (1st. ed.).
New Jersey:
Wharton School Publishing.
Chicago Style
FARRIS, PAUL W., BENDLE, NEIL T., PFEIFER, PHILLIP E., REIBSTEIN, DAVID J..
MARKETING METRICS: 50+ METRICS EVERY EXECUTIVE SHOULD MASTER.
1st. ed.
New Jersey:
Wharton School Publishing,
2006.
Text.
MLA Style
FARRIS, PAUL W., BENDLE, NEIL T., PFEIFER, PHILLIP E., REIBSTEIN, DAVID J..
MARKETING METRICS: 50+ METRICS EVERY EXECUTIVE SHOULD MASTER.
1st. ed.
New Jersey:
Wharton School Publishing,
2006.
Text.
Turabian Style
FARRIS, PAUL W., BENDLE, NEIL T., PFEIFER, PHILLIP E., REIBSTEIN, DAVID J..
MARKETING METRICS: 50+ METRICS EVERY EXECUTIVE SHOULD MASTER.
1st. ed.
New Jersey:
Wharton School Publishing,
2006.
Print.