APA Style
KERIN, ROGER A., PETERSON, ROBERT A.. (2013).
STRATEGIC MARKETING PROBLEMS: CASES AND COMMENTS (13th. Ed).
Harlow:
Pearson.
Chicago Style
KERIN, ROGER A., PETERSON, ROBERT A..
STRATEGIC MARKETING PROBLEMS: CASES AND COMMENTS.
13th. Ed
Harlow:
Pearson,
2013.
Text.
MLA Style
KERIN, ROGER A., PETERSON, ROBERT A..
STRATEGIC MARKETING PROBLEMS: CASES AND COMMENTS.
13th. Ed
Harlow:
Pearson,
2013.
Text.
Turabian Style
KERIN, ROGER A., PETERSON, ROBERT A..
STRATEGIC MARKETING PROBLEMS: CASES AND COMMENTS.
13th. Ed
Harlow:
Pearson,
2013.
Print.