INTERNATIONAL MANAGEMENT: TEXT AND CASES
Beamish, Morrison, Rosenweig and Inkpen's, International Management, 5e is an international, international- management book. It looks at how firms become and remain international in scope. The firs…
- Edition
- 4th. ed.
- Call Number
- 658.049 BEA i 4th
GENERAL MOTORS' GLOBAL STRATEGY
This case examines General Motors' (GM) global strategy. From a manufacturing presence in 34 countries in 2007 to only eight countries in 2020, GM has dramatically changed its global strategy. GM h…
- Edition
- -
- Call Number
- CSTB0593
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