The book on marketing Management to the students of Bachelor of Management Studies. This book is written on the lines of the Syllabus prescribed by the University of Mumbai. Case studies have been …
For undergraduate and graduate courses in strategy. In today's economy, gaining and sustaining a competitive advantage is harder than ever. Strategic Management captures the complexity of the curre…
This 12th edition of Organizations: Behavior, Structure, Processes, like the previous gnese is based on the that makeing people and their behavior in organizatiomanaging of the most challenging tas…
As competitors strive to win the war for talent, effective human resource management is necessary to gain true competitive advantage in the marketplace. Three challenges companies face are sustaina…
Corporate Finance by Ross, Westerfield, and Jaffe is a popular textbook that emphasizes the modern fundamentals of the theory of finance, while providing contemporary examples to make the theory co…
Crafting and Executing Strategy, Global Edition, by Thompson, Peteraf, Gamble, and Strickland. We are pleased to present this Global Edition, which has been developed specifically to meet the ne…
Financial Statement Analysis continues to reveal the keys to effective analysis in order to give readers the greatest advantage in an increasingly competitive marketplace. This popular book equips …
Organizational Behavior, Eighth Edition, continues in its tradition of being an up-to-date, relevant and user-driven textbook. Kreitner and Kinicki's approach to organizational behavior is based on…
Many students in a typical organization theory course do not have extensive work experience, especially at the middle and upper levels, where organization theory is most applicable. To engage stude…
21st Edition continues its tradition of being a preeminently teachable text because of its mainstream content and balanced coverage of what every student needs to know about the managerial tasks of…