This timely how-to-do-it guide helps consultants master the diverse skills needed to market and grow a successful practice. It breaks down each aspect-from setting fees and acquiring personnel to i…
The contents of the book are I. THE SYSTEM DEVELOPMENT PROCESS. II. A SMALL BUSINESS SYSTEM. III. AN ONLINE SYSTEM. IV. THE ANALYST'S TOOLS.
The authors--noted scholars and researchers--provide an up-to-date guide to qualitative study design, data collection, analysis, and reporting. Step by step, the authors explain a range of methodol…
This publication has a very specific and clear goal, which is, to focus on the needs of a variety of readers, including students, researchers, and teachers of qualitative research methods. This boo…
New edition of a standard work on structured programming focuses on strategies for developing high-quality systems in the 1990s and beyond. Discusses structured design, analysis, and walkthroughs. …
In this book, Geruson shows that the key to successful market strategy is the exploitation of "two dimensional market heterogeneity," a new idea that integrates and enhances the concepts of product…
The contents of the book are Chapter 1 Introduction to Commands and Programming Chapter 2 Objects, Views, and Procedures Chapter 3 Command Reference Chapter 4 Programs Chapter 5 Computing with…
Written by renowned data science experts Foster Provost and Tom Fawcett, Data Science for Business introduces the fundamental principles of data science, and walks you through the "data-analytic th…
Miles, Huberman, and Saldaña’s Qualitative Data Analysis: A Methods Sourcebook is the authoritative text for analyzing and displaying qualitative research data. The Fourth Edition maintains the …
Data Mining for Business Analytics: Concepts, Techniques, and Applications in XLMiner®, Third Edition presents an applied approach to data mining and predictive analytics with clear exposition, ha…