Text

THE VENTURE IMPERATIVE: A NEW MODEL FOR CORPORATE INNOVATION

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This text argues that internal venturing must be viewed as a core element of corporate strategy. It provides a model for growing new business in the old business setting, detailing the right way to organize, manage and oversee a corporate venture so that it can flourish.

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Availability

10001943

658.406 3 MAS t

RLC MM (Rak Buku Umum)

Available

Detail Information

Series Title

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Statement of Responsibility

Heidi Mason

Call Number

658.406 3 MAS v

Publisher

United States of America : Harvard Business Review Press., 2002

Collation

xiv, 358 p. : ill ; 24 cm.

Language

English

ISBN/ISSN

1-57851-335-9

Classification

658.406 3

Content Type

-

Edition

-

Subject(s)

Buku Umum
Finance
Technological Innovations
Venture Capital

Specific Detail Info

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