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Image of THE MARKETING OF FINANCIAL SERVICES: A BOOK OF CASES

Text

THE MARKETING OF FINANCIAL SERVICES: A BOOK OF CASES

CAPON, NOEL - Personal Name;

This text examines the theory and nature of interest rates - why they exist, their changing behaviour, the relationships between rates for different market instruments, interest rate differentials, flow of funds, market efficiency, the effect of imperfections on interest rates, and the use of options and option type instruments. It evaluates the relevant empirical evidence bearing on the theories presented.


Availability
10000641332.1 CAP mRLC MM (Rak Buku Umum)Available
Detail Information
Series Title
-
Statement of Responsibility
Noel Capon
Call Number
332.1 CAP m
Publisher
New Jersey : Prentice Hall., 1992
Collation
xii, 675 p. : ill ; 24cm.
Language
English
ISBN/ISSN
0-13-116294-2
Classification
332.1
Content Type
-
Edition
-
Subject(s)
Buku Umum
Marketing
Financial Services Industry
Specific Detail Info
-
Other version/related

No other version available

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RLC MM FEB-UI
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RLC MM-FEBUI (Library) occupies the right side of the ground floor of the MM FEB UI Building with a reading room capacity of more than 60 people.
 
The MM-FEB UI library service system is closed (closed access); where the user does not have direct access to the collection shelf. Or in other words, users are not allowed to take their own books from the collection shelf

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