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EUROPEAN CASEBOOK ON BUSINESS ALLIANCES

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This collection contains 19 case studies of European Union level business alliances. They provide a wealth of comprehensive, up-to-date material, and challenge some of the recent orthodoxies about effective forms of EU collective action involving business interests. Cases focus on business alliances for the purpose of achieving corporate political ends, such as interest representation and lobbying, influencing (and collecting information on) European public affairs, and the regulation and promotion of industrial policy. The case studies are drawn from manufacturing, high technology, utilities and service business domains and from different national cultures (including the USA and Japan), territories, sizes, and organizational levels. In addition to managers, this book will be invaluable to students of European public policy, European business and European studies.

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Availability

10003510

658.044 GRE e

RLC MM (Rak Buku Umum)

Available

Detail Information

Series Title

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Statement of Responsibility

Justin Greenwood

Call Number

658.044 GRE e

Publisher

Hertfordshire : Prentice Hall., 1995

Collation

xxxv, 299 p. : ill. ; 24 cm.

Language

English

ISBN/ISSN

0-13-338039-4

Classification

658.044

Content Type

-

Edition

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Subject(s)

Buku Umum
Case Studies
European Union Countries
Strategic Alliances (Business)

Specific Detail Info

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Other version/related

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