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MANAGERIAL ECONOMICS AND BUSINESS STRATEGY

Baye’s Managerial Economics and Business Strategy remains the best-selling managerial economics textbook. It was the first textbook to provide students with the tools from intermediate microeconomics, game theory, and industrial organization to make sound managerial decisions. Baye is known for his real-world examples, frontier research, inclusion of modern topics not found in other managerial books, as well as balanced coverage of traditional and modern microeconomic tools. The Sixth Edition retains all of these signature features, and it includes a number of new class-tested features. These include enhanced pedagogical features such as learning objectives, new and updated business applications, additional end-of-chapter problems, better prose, and updated data. Additionally, the Time Warner Case, introduced last edition, is strengthened in the Sixth Edition with detailed teaching notes and nine additional end-of-case problems.

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10001067338.5 BAY m 6thRLC MM (Rak Buku Umum)Available
10001070338.5 BAY m 6th (1)RLC MM (Rak Buku Umum)Available
10001072338.5 BAY m 6th (2)RLC MM (Rak Buku Umum)Available
10001074338.5 BAY m 6th (3)RLC MM (Rak Buku Umum)Available
10001336338.5 BAY m 6th (4)RLC MM (Rak Buku Umum)Available
Detail Information
Series Title
-
Statement of Responsibility
Call Number
338.5 BAY m 6th
Publisher
New York : McGraw-Hill.,
Collation
xxxii, 623 p. : ill ; 23cm.
Language
English
ISBN/ISSN
978-007-126320-7
Classification
338.5
Content Type
-
Edition
6th. ed.
Subject(s)
Business
Buku Umum
Business Strategy
Specific Detail Info
-
Other version/related

No other version available

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