Text

THE REGIS TOUCH: NEW MARKETING STRATEGIES FOR UNCERTAIN TIMES

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Offers proven techniques for positioning products and companies in a changing marketplace, creating new markets, monitoring market shifts, and maintaining a flexible market plan

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Availability

10000505

658.8 MCK r

RLC MM (Rak Buku Umum)

Available

Detail Information

Series Title

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Statement of Responsibility

Regis McKenna

Call Number

658.8 MCK r

Publisher

Massachusetts : Addison Wesley., 1986

Collation

xii, 178 p. : ill ; 21cm.

Language

English

ISBN/ISSN

0-201-13981-2

Classification

658.8

Content Type

-

Edition

-

Subject(s)

Management
Buku Umum
Marketing
Management & Auxiliary Services

Specific Detail Info

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Other version/related

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