STRATEGIC MANAGEMENT AND COMPETITIVE ADVANTAGE CONCEPTS

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STRATEGIC MANAGEMENT AND COMPETITIVE ADVANTAGE CONCEPTS

BARNEY, JAY B. - Personal Name; HESTERLY, WILLIAM S. - Personal Name;

Core strategic management concepts without the excess. Just the essentials-Strategic Management and Competitive Advantage strips out excess by only presenting material that answers the does this concept help students analyze cases and real business situations? This carefully crafted approach provides readers with all the tools necessary for strategic analysis. The fourth edition features several new and updated cases.

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10001505 658.4012 BAR s 4th RLC MM (Rak Buku Wajib) Available

Detail Information

Series Title: -
Statement of Responsibility: Jay B. Barney
Call Number: 658.4012 BAR s 4th
Publisher: New Jersey : Pearson., 2012
Collation: 395 p. : ill ; 25cm.
Language: English
ISBN/ISSN: 978-0-13-256044-3
Classification: 658.4012
Content Type: -
Edition: 4th. ed.
Subject(s): Buku Wajib
Management
Strategic Management
Management & Auxiliary Services
Specific Detail Info: -

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