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DEVELOPMENT TECHNIQUES FOR INTERNATIONAL TECHNOLOGY TRANSFER
More so than even the exchange of goods, the exchange of technology among nations has increased dramatically. Exchanges are evolving and so is the role of developed and developing nations. Le Goc leads readers through the basic concepts of technology transfer. He includes an entire section on joint ventures. He also synthesizes a wide range of material by means of an integrated approach to the practical techniques of technology transfer internationally. Also included are specific and special methods of technology transfer, their precise applications, and the export of goods and services, licensing, turnkey operations, management contracts, franchises, joint ventures, and wholly owned subsidiaries. The result is a book that is useful not only as a university textbook in international business, but one that will also give executives and managers the information they need to take the next steps toward acquiring true expertise.
10006274 | 338.926 GOC d | RLC MM (Rak Buku Umum) | Available |
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