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GLOBAL BUSINESS TODAY
Overview:Charles Hill’s Global Business Today, he has become the most widely used text in the International Business market. Hill explains that he attempted to write a book that: (1) is comprehensive and up-to-date, (2) it goes beyond an uncritical presentation and shallow explanation of the body of knowledge, (3) it maintains a tight, integrated flow between chapters, (4) it focuses on managerial implications, (5) it makes important theories accessible and interesting to students, and (6) it incorporate sancillary resources that enliven the text and make it easier to teach. Our research has shown that students and instructors alike enjoy the interesting, informative, and accessible writing style of GBT – so much so that the writing has become Charles Hill’s trademark. The author’s passion and enthusiasm for the international business arena is apparent on every page. In addition to boxed material which provides deep illustrations in every chapter, Hill carefully weaves interesting anecdotes into the narrative of the text to engage the reader. For example, read the text description of Mixed Economy on pages 52-53.
Availability
| 10001386 | 658.049 HIL g 9th | RLC MM (Rak Buku Umum) | Available |
| 10001610 | 658.049 HIL g 9th (1) | RLC MM (Rak Buku Umum) | Available |
Detail Information
- Series Title
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- Statement of Responsibility
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Charles W. L. Hill
- Call Number
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658.049 HIL g 9th
- Publisher
- New York : McGraw-Hill., 2014
- Collation
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xxvii, 541 p. : ill ; 28cm.
- Language
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English
- ISBN/ISSN
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978-981-4738-25-5
- Classification
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658.049
- Content Type
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- Edition
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9th. ed.
- Subject(s)
- Specific Detail Info
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Other version/related
No other version available
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