Hospitality business today become one of the fastest growing business to support tourism, hence it is viewed by the competition. The objective of this research is to develop marketing plan and mark…
In an increasingly complex world, decision analysis has a major role to play in helping decision-makers to gain insights into the problems they face. Decision Analysis for Management Judgment is un…
The tools to launch a new venture and the knowledge for entrepreneurial success. With a practical, “hands on” approach to entrepreneurship, this text aims to provide students with the knowledg…
Between 2002 and 2008, Japan's economy saw constant expansion, a record among the world's advanced economies and Japan's longest period of economic growth since World War II. This remarkable achi…
Acknowledged as the outstanding business leader of the late twentieth century, Jack Welch made General Electric one of the world's most competitive companies. This dynamic CEO defined the standar…
Great business leaders possess more than celebrated traits like charisma and an appetite for risk. They have "contextual intelligence"a profound ability to understand the Zeitgeist of their times…
Armstrong's Handbook of Performance Management addresses all areas of performance management, from performance pay and giving feedback to managing underperformers and having difficult conversations…
21st Edition continues its tradition of being a preeminently teachable text because of its mainstream content and balanced coverage of what every student needs to know about the managerial tasks of…
China has a rich and long historical past. Her strategists were also numerous. As early as BC 1066, during the rule of the Shang emperor, Zhou Wang, Jiang Ziya emerged as an outstanding strategist.…
Provides data and analysis on US and international investment opportunities. Covers more than 40 countries, listing return data on all major asset categories and relating these returns to factors s…