Services Marketing is well known for its authoritative presentation and strong instructor support. The new 6th edition continues to deliver on this promise. Contemporary Services Marketing concepts…
This comprehensive textbook provides an introduction to collective bargaining and labor relations with a focus on developments in the United States. It is appropriate for students, policy analysts,…
Services Marketing: People, Technology, Strategy is the eighth edition of the globally leading textbook for Services Marketing by Jochen Wirtz and Christopher Lovelock, extensively updated to featu…
Privatization has dominated industrial restructuring programs since the 1980s and continues to do so. This authoritative and accessible Handbook considers all aspects of this key issue, including: …
Many have described the Japanese competitive success in information technology; very few have explained it. This book advances our understanding by developing the concept of the Japanese Innovation…
The first systematic presentation of electricity market design-from the basics to the cutting edge. Unique in its breadth and depth. Using examples and focusing on fundamentals, it clarifies long m…
Focusing on the New Order government after 1967, this study provides a thorough examination of foreign investment in the industrialization of Indonesia and its impact on local and regional economic…
This unique work analyses the commercial, legal and financial aspects of the complex process of developing an international energy project for the production and marketing of liquefied natural gas …
Just as Watergate was the defining political story of its time, so Enron is the biggest business story of our time. And just as All the President's Men was the one Watergate book that gave readers …
Energy markets are more perilous than ever before. Deregulation has forced a whole new world of trading and risk management jargon onto the power and energy marketer. How does the manager master th…