WHAT I DIDN`T LEARN IN BUSINESS SCHOOL: HOW STRATEGY WORKS IN THE REAL WORLD

Meet Justin Campbell. He's a new MBA graduate who's landed a job with a strategy consultancy. His engagement team is on a mission: help HGS Inc., a specialty chemicals firm, define and execute a st…

THE ARY SUTA CENTER: STRATEGY

Edition

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Call Number

658.4012 ARY s

STRATEGIC MANAGEMENT AND BUSINESS ANALYSIS

Strategic Business Analysisshows students how to carry out a strategic analysis of a business, with clear guidelines on where and how to apply the core strategic techniques and models that are the …

STRATEGIC MANAGEMENT: COMPETITIVENESS & GLOBALISATION

Using an integrated strategic management process to explain what organisations should do to increase strategic competitiveness and achieve higher performance, the 5th Asia Pacific edition of Strate…

THE STRATEGY GAP: LEVERAGING TECHNOLOGY TO EXECUTE WINNING STRATEGIES

With shortened business cycles, increased competition, and rapidly changing technologies, companies need to be more nimble than ever. They must narrow the gap between strategy formulation and opera…

STRATEGIC MANAGEMENT: LOGIC AND ACTION

Students are already strategists in their personal lives. This concise text, intended primarily for undergraduate seniors and MBA students, provides students with the know-how to apply effective st…

STRATEGIC MANAGEMENT: A MULTI-PERSPECTIVE APPROACH

In this new book the authors set out to identify, consider, and compare some of many differing theories of strategic management. From economic, psychological, and sociological perspectives the book…

AIRPORT PLANNING & MANAGEMENT

"The definitive, up-to-date guide to airport planning and management. Fully revised, updated, and reorganized to reflect the latest advances in the aviation industry, Airport Planning and Managemen…

COMPETING FOR ADVANTAGE

Discover what it takes to create a sustainable competitive advantage in management and business today with this straightforward, powerful strategic management resources. COMPETING FOR ADVANTAGE, 2E…

STRATEGIC BRAND MANAGEMENT: BUILD MEASURING, AND MANAGING BRAND EQUITY: GLOBA…

For students, managers and senior executives studying Brand Management.Keller`s market leading strategic brand management book provides insights into profitable brand strategies by building, measur…