Strategic Business Analysisshows students how to carry out a strategic analysis of a business, with clear guidelines on where and how to apply the core strategic techniques and models that are the …
Using an integrated strategic management process to explain what organisations should do to increase strategic competitiveness and achieve higher performance, the 5th Asia Pacific edition of Strate…
Students are already strategists in their personal lives. This concise text, intended primarily for undergraduate seniors and MBA students, provides students with the know-how to apply effective st…
In this new book the authors set out to identify, consider, and compare some of many differing theories of strategic management. From economic, psychological, and sociological perspectives the book…
Discover what it takes to create a sustainable competitive advantage in management and business today with this straightforward, powerful strategic management resources. COMPETING FOR ADVANTAGE, 2E…
Strategic Marketing, 8/e" by Cravens and Piercy is a text and casebook that discusses the concepts and processes for gaining the competitive advantage in the marketplace. The authors examine many c…
Operations Strategy is focused on the interaction between operational resources and external requirements. Companies such as Apple, Google and Tesco have transformed their prospects through the way…