The growth and development of computers has affected almost every aspect of our lives. Consequently, the student taking an introductory information pro- cessing course today may be majoring in comp…
To keep your competitive edge in the marketplace, you must find practical and inexpensive ways to retain the clients you have, develop new clients, and increase your bottom line. Marketing Your Con…
In this book, you will find a plentitude of examples and scenarios addressing the roles and applications of database systems in business. The material is highly readable and simplifies complex conc…
Designed for researchers, managers, and administrators who make research-based decisions, as well as students of the social sciences and business. The entire research process, from variables to fin…
The use of computers in our society is accelerating so rapidly we find ourselves in the midst of changes as dramatic as those generated by the Industrial Revolution in the nineteenth entury Compute…
Systems analysis and design is a challenge to teach because it is not meant to be taught in a classroom environment. It is practiced in the real worlds of busi- ness and government and should be ta…
One of those rare books on information technology and its social Implications that is both informative and fun to read. New Scientist A complete course on information technology and its impact o…
The contents of the book are 1 Introduction 2 How, When, and Why to Use Demographics 3 The 1990 Cencus 4 Federal Government Sources 5 Private Sources 6 Academic, Industry, and Nonprofit Sourc…
“My personal passage is, in many ways, a microcosm of the larger struggle within the journalism profession to come to terms with the digital reckoning. Will the new technologies enhance journalis…
New edition of a standard work on structured programming focuses on strategies for developing high-quality systems in the 1990s and beyond. Discusses structured design, analysis, and walkthroughs. …