ANALISIS PENGARUH CONSUMER ETHNOCENTRISM, ANIMOSITY, DAN LEGITIMACY DALAM CON…
Penelitian ini bertujuan untuk menganalisis pengaruh consumer ethnocentrism, animosity, dan legitimacy terhadap brand image, loyalitas, dan product judgment dalam boycott behavior konsumen Starbuck…
- Edition
- -
- Call Number
- 7552
NEW PRODUCTS MANAGEMENT
Crawford's New Product Management 12e provides the management approach to teaching new products, with the perspective of marketing. Adopters of previous editions will notice that the format is slim…
- Edition
- 12th. ed.
- Call Number
- 658.575 CRA n 12th
MARKETING MANAGEMENT
Greg Marshall and Mark Johnston, both of Rollins College, have taken great effort to represent marketing management the way it is actually practiced in successful organizations today. The 4th editi…
- Edition
- 4th. ed.
- Call Number
- 658.8 MAR m 4th
PROJECT MANAGEMENT A MANRAGERIAL APPROACH INTERNATIONAL STUDENT VERSION
Meredith's newest edition of Project Management focuses on all facets of the steps needed to successfully manage a project - from planning and resources to budgeting and more. An important goal is …
- Edition
- 8th. ed.
- Call Number
- 658.404 MER p 8th
NEW PRODUCTS MANAGEMENT (ISE HED IRWIN MARKETING)
Crawford's New Product Management 12e provides the management approach to teaching new products, with the perspective of marketing. Adopters of previous editions will notice that the format is s…
- Edition
- 12th. ed.
- Call Number
- 658.5 CRA n
PENGARUH "YOUTUBE VLOGGER CHARACTERISTICS" TERHADAP KEINGINAN MEMBELI KONSUME…
Dalam era modern ini membawa banyak perubahan yang signifikan dalam hal life style. Manusia modern berpikir tentang seberapa penting status itu. Indikator untuk mengukur seberapa tinggi status adal…
- Edition
- -
- Call Number
- 5960
OPERATIONS MANAGEMENT: GLOBAL EDITION
This text presents a broad introduction to the field of operations in a realistic and practical manner, while offering a diverse collection of problems. The problems also contain ample support to h…
- Edition
- 10th. ed.
- Call Number
- 685.5 HEI o 10th
OPERATIONS AND SUPPLY CHAIN MANAGEMENT: GLOBAL EDITION
Operations and Supply Chain Management, as the title indicates, provides increased emphasis on supply chain management in the 13th Edition. The 13th Edition continues its market leading up-to-date …
- Edition
- 13th. ed.
- Call Number
- 658.5 JAC o 13th
OPERATIONS AND SUPPLY CHAIN MANAGEMENT: GLOBAL EDITION
Resourceful companies today must successfully manage the entire supply flow, from the sources of the firm, through the value-added processes of the firm, and on to the customers of the firm. The fo…
- Edition
- 14th. ed.
- Call Number
- 658.5 JAC o 14th
OPERATIONS MANAGEMENT: SUSTAINABILITY AND SUPPLY CHAIN MANAGEMENT
rinciples of Operations Management: Sustainability and Supply Chain Management presents a broad introduction to the field of operations in a realistic and practical manner, while offering the large…
- Edition
- 11th. ed.
- Call Number
- 658.5 HEI o 11th
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