Discover more about effective Digital Marketing strategies and practices, and expand your knowledge of the field, learning from the success stories of some of the biggest brands. Digital Marketing…
Dynamic capability merupakan salah satu pendorong kemampuan perusahaan melalui performa inovasi sebagai prediktor penting bagi keberlanjutan organisasi, tetapi penelitian yang menghubungkan strateg…
Usaha Mikro, Kecil, dan Menengah (UMKM) dalam perekonomian Indonesia telah diakui memiliki peran strategis dalam penyerapan tenaga kerja dan dalam kontribusinya terhadap Produk Domestik Bruto (PDB)…
Pemerintah saat ini menaruh perhatian besar pada pengembangan ekonomi nasional yang mengedepankan UMKM. Dalam usaha pengembangan UMKM ini, kalangan akademisi membentuk kegiatan yang dinamakan Busin…
CMI Management Book of the Year 2017 - Management Futures Category Data is changing the nature of competition. Making sense of it is tough; taking advantage of it is even tougher. There is a clear …
This Third Edition of the groundbreaking book Designing Organizations offers a guide to the process of creating and managing an organization (no matter how complex) that will be positioned to respo…
This leading strategy text presents the complexities of strategic management through up-to-date scholarship and hands-on applications. Highly respected authors Gareth Jones and Charles Hill integra…
Buku ini disusun berdasarkan skenario yang terintegrasi yakni yang dimulai dari pemahaman Big Data, Pembagian Data, Data Strategy, Aplikasi Data dalam Praktek Bisnis, dan Generasi Millenial, Knowle…
Meet Justin Campbell. He's a new MBA graduate who's landed a job with a strategy consultancy. His engagement team is on a mission: help HGS Inc., a specialty chemicals firm, define and execute a st…
A historically grounded and contemporary perspective on modern business strategy, providing logical bridges for some of the current strategy debates. Uses rich examples and concise explanations to …