PERAN ONLINE AFTER SALE SERVICE TERHADAP REPURCHASE INTENTION DAN WORD OF MOU…
Mengingat e-commerce telah menjadi kebutuhan utama, maka penyedia e-commerce harus meningkatkan produk dan layanannya. Layanan purna jual adalah salah satu yang harus dipertimbangkan untuk menguran…
- Edition
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- Call Number
- 7141
UBER: COMPETING GLOBALLY
This case describes Uber's global market entry strategy and responses by regulators and local competitors. It details Uber's entry into New York City (New York), Bogotá (Colombia), Delhi (India), …
- Edition
- -
- Call Number
- CS720404
GENERAL MOTORS' GLOBAL STRATEGY
This case examines General Motors' (GM) global strategy. From a manufacturing presence in 34 countries in 2007 to only eight countries in 2020, GM has dramatically changed its global strategy. GM h…
- Edition
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- Call Number
- CSTB0593
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