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THE BUSINESS ENVIRONMENT: A GLOBAL PERSPECTIVE
THOMPSON, EDWORTHINGTON, IANBRITTON, CHRIS

This work contains a thorough analysis of the external influences that affect business activity. Theory is backed up by a wealth of statistical data, commentary and mini case studies.

Edition
9th. ed.
Call Number
658 THO b 9th
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QUANTITATIVE ANALYSIS FOR MANAGEMENT
RENDER, BARRYSTAIR, RALPH M.HANNA, MICHAEL E.HALE, TREVOR S.

Quantitative Analysis for Management helps you develop a real-world understanding of business analytics, quantitative methods, and management science. It does this by using mathematical model build…

Edition
14th. ed.
Call Number
658.4033 REN q 14th
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CONSUMER BEHAVIOR: BUYING, HAVING, AND BEING
SOLOMON, MICHAEL R.RUSSEL, CRISTEL ANTONIA

In this textbook on consumer behavior the author looks at how the field of marketing is influenced by the actions of consumers and also how we, as consumers, are influenced by marketers.

Edition
14th. ed.
Call Number
658.8342 SOL c 14th
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ANALISIS PENGARUH STRATEGI MARKETING 4.0 PADA CONSUMER SATISFACTION DAN REPUR…
SOBARI, NURDINDEWI, APRILYTA GADIS NABILLA

Penelitian ini bertujuan menganalisis pengaruh strategi Marketing 4.0 terhadap kepuasan konsumen (Consumer Satisfaction) dan niat membeli ulang (Repurchase Intention) pada produk minuman siap minum…

Edition
-
Call Number
7529
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PENGARUH SOCIAL MEDIA MARKETING DAN ELECTRONIC WORD OF MOUTH TERHADAP ONLINE …
SOBARI, NURDINDEWANTORO, FAISHAL ZUHAIR BIMO

Penelitian ini bertujuan untuk mengeksplorasi lebih dalam bagaimana Social Media Marketing dan eWOM memengaruhi Online Purchase Intention konsumen, dengan mempertimbangkan peran mediasi dari Convic…

Edition
-
Call Number
7521
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ANALISIS GAGAL BAYAR PIUTANG BIAYA PENDIDIKAN DI BADAN PUSAT STATISTIK: STUDI…
WIBOWO, BUDDIRASYADAN, RESA

Badan Pusat Statistik (BPS) sebagai lembaga pemerintah bertanggung jawab pengelolaan piutang negara, termasuk piutang biaya pendidikan yang timbul akibat atas wanprestasi perjanjian ikatan dinas tu…

Edition
-
Call Number
7544
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CORPORATE FINANCE
ROSS, STEPHEN A.WESTERFIELD, RANDOLPH W.JAFFE, JEFFREYJORDAN, BRADFORD D.

The text emphasizes the modern fundamentals of the theory of finance while providing contemporary examples to make the theory come to life. The authors aim to present corporate finance as the worki…

Edition
13th. ed.
Call Number
658 ROS c 13th
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LIQUIDITY RISK MEASUREMENT AND MANAGEMENT: BASEL III AND BEYOND
MATZ, LEONARD

Liquidity Risk Measurement and Management: A Practitioner’s Guide to Global Best Practices provides the best practices in tools and techniques for bank liquidity risk measurement and management. …

Edition
-
Call Number
658.155 MAR l
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INVESTMENT BANKS, HEDGE FUNDS, AND PRIVATE EQUITY
STOWELL, DAVID P.STOWELL, PAUL

Investment Banks, Hedge Funds, and Private Equity, Fourth Edition provides a real-world view of this fast-evolving field, reviewing and analyzing recent innovations and developments. This reference…

Edition
4th. ed.
Call Number
332.66 STO i 4th
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SERVICES MARKETING: PEOPLE, TECHNOLOGY, STRATEGY
WIRTZ, JOCHENLOVELOCK, CHRISTOPHER

Services Marketing: People, Technology, Strategy is the ninth edition of the globally leading textbook for Services Marketing by Jochen Wirtz and Christopher Lovelock, extensively updated to featur…

Edition
9th. Ed
Call Number
658.8 WIR s 9th
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RLC MM-FEBUI (Library) occupies the right side of the ground floor of the MM FEB UI Building with a reading room capacity of more than 60 people.
 
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