THE ANTECEDENTS OF BRAND ATTITUDE AND PURCHASE INTENTION: STUDY OF WEBISODE A…

Product placement or brand placement describes the integration of a product or a brand into a film, televised series, and other types of entertainment programming for promotional purposes. Product …

QUANTITATIVE ANALYSIS FOR MANAGEMENT: GLOBAL EDITION

Quantitative Analysis for Management will help you develop a real-world understanding of business analytics, quantitative methods, and management science. With this practical approach, you'll get a…

OPERATIONS MANAGEMENT: SUSTAINABILITY AND SUPPLY CHAIN MANAGEMENT

Operations Management presents a broad introduction to the field of operations in a realistic and practical manner, while offering the largest and most diverse collection of issues on the market. S…

OPERATIONS STRATEGY

Operations Strategy, 6th Edition, by Slack and Lewis, builds on concepts from strategic management, operations management, marketing and HRM. The text encourages a thorough understanding of operati…

DETERMINING FACTORS OF INDIVIDUAL READINESS FOR CHANGE AND ITS IMPACT ON COUN…

Edition

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Call Number

658.406 UNO d

PRACTICAL AIRPORT OPERATIONS, SAFETY, AND EMERGENCY MANAGEMENT: PROTOCOLS FOR…

ractical Airport Operations, Safety, and Emergency Management: Protocols for Today and the Future focuses on the airport itself, not the aircraft, manufacturers, designers, or even the pilots. The …

QUANTITATIVE ANALYSIS FOR MANAGEMENT

For courses in Management Science or Decision Modeling."" A solid foundation in quantitative methods and management science. Render/Stair/Hanna puts an emphasis on model building and computer appli…

REPRESENTASI HIRARKI BAURAN PEMASARAN SEPATU LOKAL BERDASARKAN CUSTOMER REVIEW

Pemilik brand terutama divisi design, produksi, dan penjualan biasanya menggunakan spesifikasi teknis untuk mewakili produk yang mereka buat. Oleh karena itu, pemilik merek tidak benar-benar menget…

ANALISIS FAKTOR-FAKTOR YANG MEMPENGARUHI ONLINE IMPULSE BUYING BEHAVIOR PRODU…

ren baru dalam memasarkan produk melalui live social commerce seperti pada Instagram dan Tiktok serta adanya penilaian terhadap masyarakat Indonesia yang cenderung untuk memiliki perilaku pembelian…

OPERATIONS AND SUPPLY CHAIN MANAGEMENT

Resourceful companies today must successfully manage the entire supply flow, from the sources of the firm, through the value-added processes of the firm, and on to the customers of the firm. The fi…