"Cateora and Graham's International Marketing is far and away the best selling text in the field, with a pioneering approach to making the material accessible and relevant that has become the stand…
Cateora and Graham&'s International Marketing is far and away the best selling text in the field, with a pioneering approach to making the material accessible and relevant that has become the stand…
Financial Statement Analysis, 10e, emphasizes effective business analysis and decision making by analysts, investors, managers, and other stakeholders of the company. It continues to set the standa…
Combining quality and user-friendliness with rigor and relevance, Frank T. Rothaermel synthesizes theory, empirical research, and practical applications in a breakthrough new text designed to prepa…
Strategic Staffing, Fifth Edition equips both current and future managers with the knowledge and skills to adopt a strategic and contemporary approach to talent identification, attraction, selectio…
For undergraduate courses in corporate finance and financial management. Develop and begin to apply financial principles Students often struggle to see how financial concepts relate to their …
Mastering the Supply Chain is an introduction to supply chain management. The book integrates theory with practice and aims to create a cross-functional mindset in students and practitioners. I…
Business model generation adalah panduan praktis dan penuh inspirasi bagi setiap orang yang berusaha keras meningkatkan model bisnis atau membuat model bisnis baru. 1. mengubah cara anda berpikir t…
This book provides practitioners and students with a hands-on introduction to modern credit risk modeling. The authors begin each chapter with an accessible presentation of a given methodology, bef…
It is common to blame the inadequacy of credit risk models for the fact that the financial crisis has caught many market participants by surprise. On closer inspection, though, it often appears tha…