Manage all your social media marketing efforts with repeatable, improvable processes Winner of a 2013 Small Business Book Award for Social Media ?In studying social media we must also embrace socia…
Marketing Metrics: The Definitive Guide to Measuring Marketing Performance, Second Edition, is the definitive guide to today�s most valuable marketing metrics. In this thoroughly updated and sign…
Cateora and Graham's "International Marketing" is far and away the best selling text in the field, with a pioneering approach to making the material accessible and relevant that has become the stan…
"Cateora and Graham's International Marketing is far and away the best selling text in the field, with a pioneering approach to making the material accessible and relevant that has become the stand…
Cateora and Graham&'s International Marketing is far and away the best selling text in the field, with a pioneering approach to making the material accessible and relevant that has become the stand…
Welcome to the sixth edition of 'Principle of Supply Chain Management : A Balanced Approach'. The practice of supply chain management has become widespread in all industries around the globe today,…
Companies don’t make decisions. People do. Marketing: Real People, Real Choices is the only text to introduce marketing from the perspective of real people, who make real marketing decisions, at …
Buku ini mengenai pasar modal di Indonesia.
Buku yang menggabungkan perencanaan skenario dan perumusan strategi sehingga dapat menjadi proses luar biasa yang melibatkan otak kanan, yang mampu memotivasi tim dengan visi yang menarik dan tujua…
The 86 Percent Solution menawarkan strategi dan teknik implementasi terperinci untuk desain produk, penetapan harga, pengemasan, distribusi, periklanan, dan banyak lagi. Temukan 'rules of engagemen…