Explains the analytic, strategic and personal skills required to be a successful global manager. The text shows how to develop future global managers firms of all sizes and any business.
This case describes the acquisition of 21st Century Fox by the Walt Disney Company and the subsequent launch by Disney of three streaming channels to compete with Netflix.
The Apple in China and India case explores the competitive challenges faced by a global company in two large emerging markets - China and India. Specifically, in these two large emerging markets, A…