UBER: COMPETING GLOBALLY
This case describes Uber's global market entry strategy and responses by regulators and local competitors. It details Uber's entry into New York City (New York), Bogotá (Colombia), Delhi (India), …
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- Call Number
- CS720404
ADIDAS: HOW TO KEEP RUNNING FAST IN A POST-COVID-19 WORLD?
By the end of 2019 the adidas Group was solidly the world's second largest multinational in the sportswear manufacturing industry. Following the successful implementation of a digital transformatio…
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- Call Number
- CSIM1064
DBS: DIGITAL TRANSFORMATION TO BEST BANK IN THE WORLD
This case covers the period from 2014 to 2020, when DBS embarks on its second strategy under the stewardship of Piyush Gupta. The aim is to become the Best Bank in the World (BBIW) by 2020. The ban…
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- Call Number
- CSSMU816
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