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DIGITAL BUSINESS AND E-COMMERCE MANAGEMENT: STRATEGY, IMPLEMENTATION AND PRAC…
CHAFFEY, DAVE

This text offers a comprehensive introduction to the theory and practice of e-business and e-commerce management. The author, Dave Chaffey, brings his trademarks of authority, clarity of expression…

Edition
6th. ed.
Call Number
658.872 CHA d 6th
Availability1
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DIGITAL MARKETING: STRATEGY, IMPLEMENTATION AND PRACTICE
CHAFFEY, DAVEELLIS-CHADWICK, FIONA

Discover more about effective Digital Marketing strategies and practices, and expand your knowledge of the field, learning from the success stories of some of the biggest brands. Digital Marketing…

Edition
8th. ed.
Call Number
658.8 CHA d 8th
Availability8
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DIGITAL MARKETING: STRATEGY, IMPLEMENTATION AND PRACTICE
CHAFFEY, DAVEELLIS-CHADWICK, FIONA

Digital Marketing: Strategy, Implementation and Practice Sixth Edition provides comprehensive, practical guidance on how companies can get the most out of digital media and technology to meet their…

Edition
6th. Ed
Call Number
685.800285 CHA d 6th
Availability5
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RLC MM FEB-UI
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RLC MM-FEBUI (Library) occupies the right side of the ground floor of the MM FEB UI Building with a reading room capacity of more than 60 people.
 
The MM-FEB UI library service system is closed (closed access); where the user does not have direct access to the collection shelf. Or in other words, users are not allowed to take their own books from the collection shelf

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