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PENGARUH BRAND IDENTITY, COUNTRY OF ORIGIN, BRAND AWARENESS, PERCEIVED RISK, …
SOBARI, NURDINCHRISTOPHER, JOHN

Tujuan dari penelitian ini adalah untuk mengevaluasi dampak Brand Identity, Country of Origin, Brand Awareness, Perceived Risk, dan Brand Image terhadap Purchase Intention terkait dengan kendaraan …

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Call Number
7431

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