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STRATEGI PEMASARAN KORAN STUDI KASUS KORAN TEMPO
SUBROTO, ASTO SUNUFIRDAUSY, RINA

Penelitian ini dilakukan secara kuantitatif maupun kualitatif. Penelitian kuantitatif didasarkan kepada hasil Survei Media 2002 yang dilakukan oleh Biro Riset Pemasaran Mars, suatu lembaga riset in…

Edition
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Call Number
2057

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