cover
GLOBAL MARKETING MANAGEMENT
KOTABE, MASAAKIHELSEN, KRISTIAAN

This book examines business development, business and government relations, and other issues that help the reader translate theoretical concepts into practice. Most of the 36 cases presented are fr…

Edition
6th. ed.
Call Number
658.848 KOT g 6th

Search Result

Found 1 from your keywords: Author : KOTABE, MASAAKI
Query took 0.12163 second(s) to complete
Suggestion
image
ANALISIS BRAND EQUITY DAIHATSU ZEBRA PICKUP DAN STRATEGI KOMUNIKASI UNTUK MEMPERKUAT BRAND IMAGE DI KATEGORI KENDARAAN KOMERSIAL PICK UP LOW 4X2
IRVAYANDI, ROKKY
image
PENGARUH E-SERVICE QUALITY DAN SALES PROMOTION TERHADAP PERCEIVED QUALITY, ATTITUDE, DAN PURCHASE INTENTION ASURANSI KENDARAAN DIGITAL
EVITHO, GABBY
image
PENGARUH WORK TITLE ATTRACTIVENESS TERHADAP INTENSI UNTUK MELAMAR PEKERJAAN: PEKERJA MIGRAN INDONESIA
SETIATI, ADE
image
ANTESEDEN NIAT PEMBELIAN PADA LAYANAN PESAN ANTAR MAKANAN DI INDONESIA (INTEGRASI TEORI PERSEPSI MANFAAT, TEORI PERSEPSI RISIKO, DAN ELABORATION LIKELIHOOD MODEL)
ASTUTI, RIFELLY DEWI - WIDIAWATI, RUT RIA
image
PENERAPAN STRATEGI DIVERSIFIKASI MELALUI PERUMUSAN PRODUK DAN HARGA PADA PT DUTA KARYA MANDIRI
FITRIYANI, ANISA