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INTEGRASI PROTECTION MOTIVATION THEORY (PMT), THEORY OF PLANNED BEHAVIOR (TPB…
HATI, SRI RAHAYU HIJRAHPUSPASARI, PUTRI SULI

Penelitian ini bertujuan untuk menganalisis perilaku pembelian pakaian ramah lingkungan dengan mengintegrasikan Protection Motivation Theory (PMT), Theory of Planned Behavior (TPB), dan Knowledge-A…

Edition
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Call Number
7562

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