THE INNOVATOR`S DNA: MASTERING THE FIVE SKILLS OF DISRUPTIVE INNOVATORS
You can be as innovative and impactful -- if you can change your behaviors to improve your creative impact. In The Innovator's DNA, authors Jeff Dyer, Hal Gregersen, and bestselling author Clayton …
- Edition
- -
- Call Number
- 658.4063 DYE i
21st CENTURY BUSINESS: MANAGING AND WORKING IN THE NEW DIGITAL ECONOMY
In a time of unremitting, accelerating technological change, James W. Cortada offers a calm, intelligent path through the wilderness, helping managers understand the big picture and successfully ma…
- Edition
- -
- Call Number
- 650.0285 COR c
ACADEMIC WRITING FOR INTERNATIONAL STUDENTS OF BUSINESS
Academic Writing for International Students of Business is the first book specially designed to assist overseas students studying Business or Economics courses in English. Most courses expect stude…
- Edition
- -
- Call Number
- 808.06665 BAI a
ENTREPRENEURSHIP: THEORY, PROCESS, PRACTICE
Learn the true process of a successful entrepreneur with ENTREPRENEURSHIP: THEORY, PROCESS, PRACTICE, 9e! Presenting the most current thinking in this explosive field, this renowned entrepreneurshi…
- Edition
- 9th. Ed
- Call Number
- 654.421 KUR e 9th
ENTREPRENEURSHIP: THEORY, PROCESS, PRACTICE
Learn the true process of a successful entrepreneur with ENTREPRENEURSHIP: THEORY, PROCESS, PRACTICE, 10e! Presenting the most current thinking in this explosive field, this renowned entrepreneursh…
- Edition
- 10th. ed
- Call Number
- 658.421 KUR e 10th
MARKETING: REAL PEOPLE, REAL CHOICES: INTERNATIONAL EDITION
For undergraduate courses in Principles of Marketing. Why do students love this book? This is the only book that makes marketing REAL to them by using real people-real marketers. Like most introduc…
- Edition
- 3rd. ed.
- Call Number
- 658.8 SOL m 3rd
MERGERS, ACQUISITIONS, AND OTHER RESTRUCTUTING ACTIVITIES: AN INTEGRATED APPR…
Mergers, Acquisitions, and Other Restructuring Activities: An Integrated Approach to Process, Tools, Cases, and Solutions, Ninth Edition, is the most current, comprehensive and cutting-edge text on…
- Edition
- 9th. Ed
- Call Number
- 658.16 DeP m 9th
THE THEORY OF INTEREST
The third edition of The Theory of Interest is significantly revised and expanded from previous editions. The text covers the basic mathematical theory of interest as traditionally developed. The b…
- Edition
- 3rd. ed.
- Call Number
- 332.8 KEL t 3rd
ADVERTISING AND PROMOTION: AN INTEGRATED MARKETING COMMUNICATIONS PERSPECTIVE…
Belch/Belch 9th edition continues its Advertising focus with an emphasis on IMC. It includes very comprehensive coverage of Agency issues and creative work and how it is related to the IMC mix. The…
- Edition
- 9th. Ed
- Call Number
- 659.1 BEL a 9th
ADVERTISING AND PROMOTION: AN UNTEGRATED MARKETING COMMUNICATIONS PERSPECTIVE
To effectively plan, implement, and evaluate Integrated Marketing Communications (IMC) programs, one must understand the overall marketing process, consumer behavior, and communications theory. Bel…
- Edition
- 11th. Ed
- Call Number
- 659.1 BEL a 11th
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