This work contains a thorough analysis of the external influences that affect business activity. Theory is backed up by a wealth of statistical data, commentary and mini case studies.
In this textbook on consumer behavior the author looks at how the field of marketing is influenced by the actions of consumers and also how we, as consumers, are influenced by marketers.
Investment Banks, Hedge Funds, and Private Equity, Fourth Edition provides a real-world view of this fast-evolving field, reviewing and analyzing recent innovations and developments. This reference…
A unified view of the latest macroeconomic events In Macroeconomics, Blanchard presents an integrated, global view of macroeconomics, enabling students to see the connections between goods marke…
In an organized and organic way, this book covers all the possible theoretical and empirical facets of delisting, adding to the well-developed literature on IPOs. IPO and delisting are strictly rel…
"The Weightless Society shows why entrepreneurship will become a mass activity, companies will need to be structured as if they were brains, ownership must be broadly spread, networks will become t…
Now beyond its eleventh printing and translated into twelve languages, Michael Porter's The Competitive Advantage of Nations has changed completely our conception of how prosperity is created and s…
Using the success of other industries as a model, this book promotes methodologies, indicators, and ideas that health care organizations can use to streamline their practices and maintain strong pr…
"An introduction to the principles behind value-based medicine and its role in improving the quality of healthcare in the U.S. and maximizing the use of healthcare resources"--Provided by publisher.
On business and entrepreneurship development in Indonesia.