BUSINESS MARKETING MANAGEMENT: B2B

Reflecting the latest trends and issues, market-leading BUSINESS MARKETING MANAGEMENT: B2B, 11e delivers comprehensive, cutting-edge coverage that equips readers with a solid understanding of today…

BUSINESS MARKETING MANAGEMENT : B2B

Reflecting the latest trends and issues, market-leading BUSINESS MARKETING MANAGEMENT: B2B, 12e delivers comprehensive, cutting-edge coverage that equips readers with a solid understanding of today…

BUSINESS RESEARCH METHODS

The Eleventh Edition of Business Research Methods continues to provide the most timely, richest, and most comprehensive coverage of the research experience in Business Research Methods. Students an…

UNDERSTANDING BUSINESS : GLOBAL EDITION

Edition

10th. ed

Call Number

658 NIC u 10th ge

BUSINESS ESSENTIALS: GLOBAL EDTION

This best-selling book continues to present a brief no-nonsense approach to the fundamentals of business that spans the range of all functional areas- management, marketing, operations, accounting,…

OPERATIONS STRATEGY: COMPETING IN THE 21ST CENTURY

Operations Strategy: Competing in the 21st Century addresses the basic decisions leaders of operations must address: vertical integration, capacity, facilities, process technology, information tech…

BUSINESS ESSENTIALS: GLOBAL EDITION

For Introduction to Business courses. Focus on the Practical Skills and Important Developments in Business The recent events in domestic and global economies are presenting unprecedented challenges…