Business Intelligence, Analytics, and Data provides a solid foundation in business intelligence (BI), reinforced with hands-on practice to help you use and understand analytics for success as a fut…
The fourth edition of this popular book by Jessica Utts develops statistical literacy and critical thinking through real-world applications, with an emphasis on ideas, not calculations. This text f…
Multinational Business Finance trains the leaders of tomorrow’s multinational enterprises to recognize and capitalize on the unique characteristics of global markets. As such, the authors have em…
A balanced and holistic approach to business analytics Business Analytics teaches the fundamental concepts of modern business analytics and provides vital tools in understanding how data analysi…
Statistical Techniques in Business and Economics, 18e is a best seller, originally published in 1967 to provide students majoring in management, marketing, finance, accounting, economics, and other…
For courses in advertising. A study of integrated marketing communications taught through real-life application Integrated Advertising, Promotion, and Marketing Communications, 9th Edition sp…
Discover the proven, market-leading text that is a favorite among students of all backgrounds for its clear, concise treatment of international trade and finance theory. Carbaugh's INTERNATIONAL EC…
Filled with key insights from renowned HR thought leaders and CEOs; this definitive all-in-one guide is designed to help you place the best people in the most critical jobs to assemble the building…
For Introduction to Business courses. Focus on the Practical Skills and Important Developments in Business The recent events in domestic and global economies are presenting unprecedented challenges…
Buku ini membahas transaksi haram di berbagai lembaga keuangan; bank, asuransi serta pasar modal dalam bentuk riba dan gharar. Di instansi pemerintah, berupa korupsi dan sogok. Mengungkap prakti…