STRATEGIC MARKETING
Discusses the concepts and processes for gaining the competitive advantage in the marketplace. This book presents the marketing strategy process with an emphasis on analysis, planning, and implemen…
- Edition
- 10th. ed.
- Call Number
- 658.8 CRA s 10th
BE YOUR OWN STRATEGY CONSULTANT: DEMYSTIFYING STRATEGIC THINKING
What is strategic thinking? What is its real value? What happens if we don't do it? How can it advance your career? The answers to these questions can be found in this accessible book which guides …
- Edition
- -
- Call Number
- 658.403 GRU b
FUNDAMENTAL ISSUES IN STRATEGY: A RESEARCH AGENDA
Fundamental Issues in Strategy is the product of a conference jointly sponsored by the Alfred P. Sloan Foundation and the Strategic Management Society in November 1990. This conference brought toge…
- Edition
- -
- Call Number
- 658.4012 RUM f
STRATEGIC MANAGEMENT: CONCEPTS AND CASES
Combining quality and user-friendliness with rigor and relevance, Frank T. Rothaermel synthesizes theory, empirical research, and practical applications in a breakthrough new text designed to prepa…
- Edition
- 1st. ed.
- Call Number
- 658.4012 ROT s
STRATEGIC MANAGEMENT
Frank T. Rothaermel wrote Strategic Management from the ground up because the world has changed dramatically since January 2020. Events such as the COVID-19 pandemic, social justice movements, war,…
- Edition
- 6th. ed.
- Call Number
- 658.4 ROT s 6th
MANAGERIAL ECONOMICS & BUSINESS STRATEGY: 2025 RELEASE
Table of contents 1. The Fundamentals of Managerial Economics 2. Market Forces: Demand and Supply 3. Quantitative Demand Analysis 4. The Theory of Individual Behavior 5. The Production Pr…
- Edition
- 10th. ed.
- Call Number
- 338.5 BAY m 10th 25
CRAFTING & EXECUTING STRATEGY: THE QUEST FOR COMPETITIVE ADVANTAGE, CONCEPTS …
Crafting & Executing Strategy The Quest for Competitive Advantage: Concepts & Cases has a long-standing reputation of being the most teachable text. It is regarded as the benchmark by which all o…
- Edition
- 23rd. ed.
- Call Number
- 658.4 THO c 23rd 24
GLOBAL STRATEGIC MANAGEMENT
Global Strategic Management is designed as a core textbook for those students studying Strategy or International Business. It offers an insight into the impact of globalisation on business organi…
- Edition
- 1st. ed.
- Call Number
- 658.4012 LAS p
PERENCANAAN & STRATEGI PEMASARAN USAHA ANGKUTAN UDARA BORONGAN : STUDI KASUS …
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- Edition
- -
- Call Number
- 235
STRATEGI PERENCANAAN BISNIS LISTRIK SWASTA.
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- Edition
- -
- Call Number
- 217
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