MARKETING STRATEGY: A DECISION-FOCUSED APPROACH
Marketing Strategy, 8e is a focused, succinct text which can be used on its own or packaged with a case book. It covers the concepts and theories of creating and implementing a marketing strategy a…
- Edition
- 8th. ed.
- Call Number
- 658.808 WAL m 8th
MULTINATIONAL BUSINESS FINANCE: GLOBAL EDITION
Multinational Business Finance trains the leaders of tomorrow’s multinational enterprises to recognize and capitalize on the unique characteristics of global markets. As such, the authors have em…
- Edition
- 15th. ed.
- Call Number
- 658.1599 EIT m 15th ge
STATISTICS FOR MANAGERS: USING MICROSOFT EXCEL
Analyze the data, see the business relevance. Reducing the emphasis on doing computations, this practical text thoroughly integrates Microsoft Excel as a tool for analysis and presents statistical …
- Edition
- 6th. ed.
- Call Number
- 519.5 LEV s 6th
MULTINATIONAL BUSINESS FINANCE: GLOBAL EDITION
Multinational Business Finance trains the leaders of tomorrow's multinational enterprises to recognize and capitalize on the unique characteristics of global markets. Because the job of a manager i…
- Edition
- 14th. Ed
- Call Number
- 658.1599 EIT m 14th eg
SERVICES MARKETING: PEOPLE, TECHNOLOGY, STRATEGY: INTERNATIONAL EDITION
Services Marketing is well known for its authoritative presentation and strong instructor support. The new 6th edition continues to deliver on this promise. Contemporary Services Marketing concepts…
- Edition
- 6th. Ed
- Call Number
- 658.8 LOV s 6th
ORGANIZATIONAL BEHAVIOR
Organizational Behavior, Eighth Edition, continues in its tradition of being an up-to-date, relevant and user-driven textbook. Kreitner and Kinicki's approach to organizational behavior is based on…
- Edition
- 8th. ed.
- Call Number
- 658.001 KRE o 8th
ADVANCED FINANCIAL RISK MANAGEMENT: TOOLS AND TECHNIQUES FOR INTEGRATED CREDI…
dvanced Financial Risk Management bridges the gap between the idealized assumptions used for risk valuation and the realities that must be reflected in management actions. It explains, in detailed…
- Edition
- 2nd. ed.
- Call Number
- 332.7 DEV a 2nd
MASTERING RISK MODELLING: A PRACTICAL GUIDE TO MODELLING UNCERTAINTY WITH EXCEL
Risk modeling is now a core skill for successful managers inside and outside finance. Alastair Day's Mastering Risk Modelling shows managers exactly how to build Excel-based models for identifyin…
- Edition
- -
- Call Number
- 658.155 DAY m
MANAJEMEN RISIKO: STRATEGI PERBANKAN DAN DUNIA USAHA MENGHADAPI TANTANGAN GLO…
Risiko dalam berbagai bentuk dan sumbernya merupakan komponen yang tak terpisahkan dari setiap aktivitas ekonomi. Hal ini dikarenakan masa depan merupakan sesuatu yang sangat sulit diprediksi
- Edition
- -
- Call Number
- 658.155 ALI m
BE YOUR OWN STRATEGY CONSULTANT: DEMYSTIFYING STRATEGIC THINKING
What is strategic thinking? What is its real value? What happens if we don't do it? How can it advance your career? The answers to these questions can be found in this accessible book which guides …
- Edition
- -
- Call Number
- 658.403 GRU b
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