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FAKTOR PENENTU REPURCHASE INTENTION DAN SWITCHING INTENTION: ANALISIS PADA ON…
NUGROHO, ANDRIANTO PRASETYAHATI, SRI RAHAYU HIJRAH

Tujuan dari penelitian ini adalah untuk menganalisis hubungan satisfaction, trust, repurchase intention, dan switching intention pada situs reservasi hotel secara online. Adapun situs reservasi hot…

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Call Number
5872
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PENGARUH TRUSTWOTHINESS SEORANG INFLUENCER, CUSTOMER CITIZENSHIP BEHAVIOUR, C…
AGUS, ANNA AMALYAHHARTAWIDJAJA, GABRIELE FAUSTINE

Penelitian ini bertujuan untuk mengetahui pengaruh trustworthiness, customer citizenship behaviour, customer participation behaviour, dan expected brand value terhadap purchase intention dalam high…

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Call Number
6916
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ANALISIS FAKTOR ATTITUDE TOWARD TIKTOK FASHION INFLUENCER TERHADAP BRAND ATTI…
IRALIA, CLARINEAGUS, ANNA AMALYAH

Media sosial merupakan salah satu wadah besar dan potensial bagi pemasar untuk memasarkan sebuah produk atau layanan kepada khalayak luas. Media sosial menawarkan begitu banyak cara bagi para pemas…

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Call Number
6914
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PENGARUH LIKUIDITAS PENDANAAN TERHADAP PENGAMBILAN RISIKO BANK UMUM KONVENSIONAL BERDASARKAN KATEGORI BUKU PADA PERODE 2008-2017
KARTIKADEWI, CHITARANI
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ANALISIS EFEKTIVITAS STRATEGI PEMASARAN BRAND PLACEMENT TERHADAP RESPON AUDIENCE DENGAN IDENTIFIKASI KARAKTER SEBAGAI VARIABEL MODERATOR (STUDI KASUS PERMEN KOPIKO DI SERIAL DRAMA VINCENZO)
HARYANTININGRUM - ALVERSIA, YESHIKA
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PENDEKATAN POPULER DAN PRAKTIS EKONOMETRIKA UNTUK ANALISIS EKONOMI DAN KEUANGAN
NACHROWI, NACHROWI DJALAL - USMAN, HARDIUS
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PENGARUH CELEBRITY ENDORSEMENT TERHADAP ADVERTISING CREDIBILITY, BRAND CREDIBILITY, DAN CORPORATE CREDIBILITY CASE STUDY : SITI BADRIAH DALAM PROGRAM BERKAH ENERGI PERTAMINA
SULUNG, LUCKY FAJAR RAKA
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ORGANIZATION THEORY AND THE PUBLIC SECTOR: INSTRUMENT, CULTURE AND MYTH
CHRISTENSEN, TOM - LAEGREID, PER - RONESS, PAUL G. - ROVIK, KJELL ARNE
RLC MM FEB-UI
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RLC MM-FEBUI (Library) occupies the right side of the ground floor of the MM FEB UI Building with a reading room capacity of more than 60 people.
 
The MM-FEB UI library service system is closed (closed access); where the user does not have direct access to the collection shelf. Or in other words, users are not allowed to take their own books from the collection shelf

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