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PENGARUH TRUSTWOTHINESS SEORANG INFLUENCER, CUSTOMER CITIZENSHIP BEHAVIOUR, C…
AGUS, ANNA AMALYAHHARTAWIDJAJA, GABRIELE FAUSTINE

Penelitian ini bertujuan untuk mengetahui pengaruh trustworthiness, customer citizenship behaviour, customer participation behaviour, dan expected brand value terhadap purchase intention dalam high…

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Call Number
6916
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ANALISIS FAKTOR ATTITUDE TOWARD TIKTOK FASHION INFLUENCER TERHADAP BRAND ATTI…
IRALIA, CLARINEAGUS, ANNA AMALYAH

Media sosial merupakan salah satu wadah besar dan potensial bagi pemasar untuk memasarkan sebuah produk atau layanan kepada khalayak luas. Media sosial menawarkan begitu banyak cara bagi para pemas…

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Call Number
6914
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RLC MM FEB-UI
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RLC MM-FEBUI (Library) occupies the right side of the ground floor of the MM FEB UI Building with a reading room capacity of more than 60 people.
 
The MM-FEB UI library service system is closed (closed access); where the user does not have direct access to the collection shelf. Or in other words, users are not allowed to take their own books from the collection shelf

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