MANAGERIAL ECONOMICS AND BUSINESS STRATEGY: GLOBAL EDITION
Baye and Prince's bestselling Managerial Economics and Business Strategy provides a complete solution designed to help students use tools from intermediate microeconomics, game theory, and industri…
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- Call Number
- 338.5 BAY m 8th
THE CORPORATE STARTUP: FORMULA SUKSES PERUSAHAAN MAPAN MENGEMBANGKAN EKOSISTE…
Perusahaan besar harus berinovasi atau mati. Tinggal bagaimana caranya. Perusahaan perlu panduan; sebuah perjalanan yang bisa memulai proses perubahan organisasi mereka menjadi mesin inovasi. The C…
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- Call Number
- 658.04 VIK c
COMPETING FOR ADVANTAGE
Discover what it takes to create a sustainable competitive advantage in management and business today with this straightforward, powerful strategic management resources. COMPETING FOR ADVANTAGE, 2E…
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- 2nd. Ed
- Call Number
- 658.4012 HOS c 2nd
THE EXECUTION PREMIUM: LINKING STRATEGY TO OPERATIONS FOR COMPETITIVE ADVANTAGE
In a world of stiffening competition, business strategy is more crucial than ever. Yet most organizations struggle in this area--not with formulating strategy but with executing it, or putting thei…
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- Call Number
- 658.4012 KAP e
UBER: COMPETING GLOBALLY
This case describes Uber's global market entry strategy and responses by regulators and local competitors. It details Uber's entry into New York City (New York), Bogotá (Colombia), Delhi (India), …
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- Call Number
- CS720404
MERCK: COVID-19 VACCINES
COVID-19 infections were still climbing across the U.S. and many other parts of the world in September 2020, and it seemed that every time Ken Frazier, the CEO of Merck & Co. consented to an interv…
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- Call Number
- CS621028
THE WALT DISNEY COMPANY: THE 21ST CENTURY FOX ACQUISITION AND DIGITAL DISTRIB…
This case describes the acquisition of 21st Century Fox by the Walt Disney Company and the subsequent launch by Disney of three streaming channels to compete with Netflix.
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- Call Number
- CS721408
TOYOTA'S NEW BUSINESS MODEL: CREATING A SUSTAINABLE FUTURE
Many companies study the management strategies of others, adapting and learning from the experiences of large multinationals. But global corporations also need strategies that are capable of adapti…
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- Call Number
- CSHK1205
TRIPADVISOR: AN ITINERARY FOR GROWTH
In 2019, TripAdvisor was one of the best known online travel brands and for nearly 20 years founder and CEO Steve Kaufer had steered TripAdvisor to growth and profitability, but recently the compan…
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- Call Number
- CS820039
ADIDAS: HOW TO KEEP RUNNING FAST IN A POST-COVID-19 WORLD?
By the end of 2019 the adidas Group was solidly the world's second largest multinational in the sportswear manufacturing industry. Following the successful implementation of a digital transformatio…
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- Call Number
- CSIM1064
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