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PENGARUH ENTREPRENEURIAL ATTITUDE ORIENTATION DAN MARKET ORIENTATION TERHADAP…
WIHARTO, BAMBANGSARIASIH, ROSARI

Dalam kondisi lingkungan dinamis dan cenderung turbulent, perusahaan harus bertahan dan memimpin pasar dengan sustainable competitive advantage. Dikarenakan turbulensi, perubahan pasar semakin seng…

Edition
-
Call Number
4319
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MANAGERIAL ECONOMICS AND BUSINESS STRATEGY
BAYE, MICHAEL R.

Baye's Managerial Economics and Business Strategy is one of the best-selling managerial economics textbooks. It is the first textbook to blend tools from intermediate microeconomics, game theory, a…

Edition
4th. ed.
Call Number
338.5 BAY m 4th
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MARKETING IN THE PUBLIC SECTOR: A ROADMAP FOR IMPROVED PERFORMANCE
KOTLER, PHILIPLEE, NANCY

Marketing in the Public Sector is a groundbreaking book written exclusively for governmental agencies. It offers dozens of marketing success stories from agencies of all types–from around the wor…

Edition
-
Call Number
352.748 KOT m
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FINANCING AND RISK MANAGEMENT
BREALEY, RICHARDMYERS, STEWART C.

Looks at how corporations balance financing and risk. Filled with information and ideas that are both thought provoking and functional, this work examines the theory and mechanics of financing and …

Edition
-
Call Number
658.15 BRE f
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BUSINESS ANALYTICS: DESCRIPTIVE, PREDICTIVE, PRESCRIPTIVE
CAMM, JEFFREY D.FRY, MICHAEL J.COCHRAN, JAMES J.OHLMANN, JEFFREY W.

Develop the analytical skills that are in high demand in businesses today with Camm/Cochran/Fry/Ohlmann's best-selling BUSINESS ANALYTICS, 5E. You master the full range of analytics as you strength…

Edition
5th. ed.
Call Number
658.401 CAM b 5th
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MANAGING EMPLOYEE PERFORMANCE AND REWARD: SYSTEMS, PRACTICES AND PROSPECTS
SHIELDS, JOHNKAINE, SARAHROONEY, JIMBROWN, MICHELLE

The third edition of Managing Employee Performance and Reward: Systems, Practices and Prospects has been thoroughly revised and updated by a new four-member author team. The text introduces a new c…

Edition
3rd. ed.
Call Number
658.3 SHI m 3rd
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MARKETING MANAGEMENT: GLOBAL EDITION
KELLER, KEVIN LANEKOTLER, PHILIPCHERNEV, ALEXANDER

The world of marketing is changing every day and in order for you to have a competitive edge, you need a text that reflects the best and most recent marketing theory and practices. Marketing Manag…

Edition
16th. ed.
Call Number
658.8 KOT m 16th
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AN INTRODUCTION TO DERIVATIVES AND RISK MANAGEMENT
CHANCE, DON M.

This book is designed for either a one-or two-semester course in options and/or futures, derivatives, and/or risk management at the advanced undergraduate or MBA level. It includes coverage of opti…

Edition
5th. ed.
Call Number
658.155 CHA i 5th
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MANAGING DERIVATIVE RISKS: THE USE AND ABUSE OF LEVERAGE
CHEW, LILLIAN

Managing Derivative Risks The Use and Abuse of Leverage Lillian Chew When Barings, the oldest merchant bank in the United Kingdom, collapsed it joined the long list of financial disasters that have…

Edition
1st. ed.
Call Number
658.155 CHE m
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THE GLOBAL ENTREPRENEUR: TAKING YOUR BUSINESS INTERNATIONAL
FOLEY, JAMES F.

A uniquely integrated view of the global strategy issues facing firms today. Written by the subject's leading academic authorities, this highly readable text (a student favorite) addresses the mo…

Edition
-
Call Number
658.049 FOL t
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RLC MM-FEBUI (Library) occupies the right side of the ground floor of the MM FEB UI Building with a reading room capacity of more than 60 people.
 
The MM-FEB UI library service system is closed (closed access); where the user does not have direct access to the collection shelf. Or in other words, users are not allowed to take their own books from the collection shelf

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