MARKETING MANAGEMENT: INTERNATIONAL EDITION
The book on marketing Management to the students of Bachelor of Management Studies. This book is written on the lines of the Syllabus prescribed by the University of Mumbai. Case studies have been …
- Edition
- 11th. ed.
- Call Number
- 658.8 KOT m 11th
MARKETING MANAGEMENT: GLOBAL EDITION
The 15th edition of Marketing Management is a landmark entry in the long successful history of the market leader. with the 15th edition, great care was taken to provide an introductory guide to mar…
- Edition
- 15th. ed
- Call Number
- 658.8 KOT m 15th ge
MARKETING MANAGEMENT: GLOBAL EDITION
This is the 14th edition of 'Marketing Management' which preserves the strengths of previous editions while introducing new material and structure to further enhance learning. Managerial Orientatio…
- Edition
- 14th. Ed
- Call Number
- 658.8 KOT m 14th ge
MARKETING MANAGEMENT: INTERNATIONAL EDITION
Marketing Management is the leading marketing text because its content and organization consistently reflect changes in marketing theory and practice. It’s contains of 22 chapters talking about M…
- Edition
- 13th. Ed
- Call Number
- 658.8 KOT m 13th
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