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INTERNATIONAL MARKETING INTERNATIONAL EDITION
CATEORA, PHILIP R.GILLY, MARY C.GRAHAM, JOHN L.

"Cateora and Graham's International Marketing is far and away the best selling text in the field, with a pioneering approach to making the material accessible and relevant that has become the stand…

Edition
14th. ed.
Call Number
658.8 CAT im 14th
Availability1
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cover
INTERNATIONAL MARKETING
CATEORA, PHILIP R.GILLY, MARY C.GRAHAM, JOHN L.

Cateora and Graham&'s International Marketing is far and away the best selling text in the field, with a pioneering approach to making the material accessible and relevant that has become the stand…

Edition
14th. ed.
Call Number
658.848 CAT i 14th
Availability2
Add to basket
View DetailCite

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RLC MM FEB-UI
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RLC MM-FEBUI (Library) occupies the right side of the ground floor of the MM FEB UI Building with a reading room capacity of more than 60 people.
 
The MM-FEB UI library service system is closed (closed access); where the user does not have direct access to the collection shelf. Or in other words, users are not allowed to take their own books from the collection shelf

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