cover
INTERNATIONAL MARKETING
CATEORA, PHILIP R.GILLY, MARY C.GRAHAM, JOHN L.

Cateora and Graham&'s International Marketing is far and away the best selling text in the field, with a pioneering approach to making the material accessible and relevant that has become the stand…

Edition
14th. ed.
Call Number
658.848 CAT i 14th
cover
INTERNATIONAL MARKETING INTERNATIONAL EDITION
CATEORA, PHILIP R.GILLY, MARY C.GRAHAM, JOHN L.

"Cateora and Graham's International Marketing is far and away the best selling text in the field, with a pioneering approach to making the material accessible and relevant that has become the stand…

Edition
14th. ed.
Call Number
658.8 CAT im 14th
cover
INTERNATIONAL MARKETING
CATEORA, PHILIP R.GRAHAM, JOHN L.

Cateora and Graham's "International Marketing" is far and away the best selling text in the field, with a pioneering approach to making the material accessible and relevant that has become the stan…

Edition
13th. ed.
Call Number
658.848 CAT i 13th

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