Services Marketing: People, Technology, Strategy is the eighth edition of the globally leading textbook for Services Marketing by Jochen Wirtz and Christopher Lovelock, extensively updated to featu…
A Guide to the Project Management Body of Knowledge (PMBOK® Guide) —Fifth Edition reflects the collaboration and knowledge of working project managers and provides the fundamentals of project ma…
Krisis keuangan global dan ketidakpastian geopolitik memiliki dampak yang signifikan terhadap volatilitas aset finansial, seperti saham, komoditas dan aset kripto. Kebangkrutan Lehman Brothers pada…
Tuntutan pekerjaan atau job demand, merujuk pada berbagai aspek pekerjaan yang harus dicapai oleh pekerja dan membutuhkan upaya fisik serta mental yang signifikan. Tingginya tingkat tuntutan pekerj…
Di Indonesia, Badan Usaha Milik Negara (BUMN) merupakan perusahaan yang dicontoh oleh perusahaan-perusahaan lain dalam hal kepatuhan terhadap peraturan yang berlaku termasuk peraturan Tanggung Jawa…
Partisipasi karyawan merupakan hal penting dalam operasional perusahaan yang dapat berdampak pada kebijakan dan keputusan perusahaan. Serikat pekerja sebagai organisasi yang menaungi pekerja berper…
In an organized and organic way, this book covers all the possible theoretical and empirical facets of delisting, adding to the well-developed literature on IPOs. IPO and delisting are strictly rel…
Crawford's New Product Management 12e provides the management approach to teaching new products, with the perspective of marketing. Adopters of previous editions will notice that the format is s…
“…Brand Activism will be required reading, not only in business schools and by NGOs and campaigners, but by asset managers, owners, pension funds’ trustees and senior corporate executives wor…
The Age of the Network offers leaders, managers, and teams a new, practical view of how to think about their companies and reinvent them without losing the value and knowledge that's embedded in th…