This reissue of Thomas Sowell's classic study of decision making, which includes a preface by the author, updates his seminal work in the context of The Vision of the Anointed. Sowell, one of Ameri…
Zeithaml/Bitner/Gremler/Mende, Services Marketing introduces readers to the vital role that services play in the economy and its future. Services dominate the advanced economies of the world, and v…
Manage all your social media marketing efforts with repeatable, improvable processes Winner of a 2013 Small Business Book Award for Social Media ?In studying social media we must also embrace socia…
Cold-calling is history--your future is in social media! The growth of LinkedIn, Twitter, and Facebook have revolutionized how business is done. Professionals of every type-including your prospecti…
Competing on the social web isn't enough. You have to STAND OUT! Stand Out Social Marketing explains how today's best-known brands draw attention that pays in the crowded space of social media--and…
"Akuntansi Syariah di Indonesia Edisi ke-3 merupakan buku pengantar mengenai penerapan akuntansi syariah yang sesuai dengan ketentuan dan perundang-undangan di Indonesia, Kerangka Dasar Penyusunan …
Dalam suatu diskusi yang dilakukan oleh beberapa mahasiswa akuntansi idi kampus, materi yang dibahas adalah perkembangan akuntansi syariah di Indonesia. Pertanyaan yang paling mendasar adalah menga…
Buku ini merupakan panduan komprehensif dalam memahami manajemen keuangan dan analisis laporan keuangan, yang dirancang khusus untuk akademisi, praktisi, konsultan, dan mahasiswa. Disusun secara si…
Marketing Metrics: The Definitive Guide to Measuring Marketing Performance, Second Edition, is the definitive guide to today�s most valuable marketing metrics. In this thoroughly updated and sign…
Cateora and Graham's "International Marketing" is far and away the best selling text in the field, with a pioneering approach to making the material accessible and relevant that has become the stan…