MARKETING MANAGEMENT: GLOBAL EDITION

The 15th edition of Marketing Management is a landmark entry in the long successful history of the market leader. with the 15th edition, great care was taken to provide an introductory guide to mar…

MARKETING RESEARCH: AN APPLIED ORIENTATION: GLOBAL EDITION

An applied and practical marketing research text With a do-it-yourself, hands-on approach, Marketing Research: An Applied Orientation illustrates the interaction between marketing research decis…

ANALISIS FAKTOR ATTITUDE TOWARD TIKTOK FASHION INFLUENCER TERHADAP BRAND ATTI…

Media sosial merupakan salah satu wadah besar dan potensial bagi pemasar untuk memasarkan sebuah produk atau layanan kepada khalayak luas. Media sosial menawarkan begitu banyak cara bagi para pemas…

RISK MANAGEMENT AND FINANCIAL INSTITUTIONS

The essential guide to managing financial institution risk, fully revised and updated The dangers inherent in the financial system make understanding risk management essential for anyone working…

THE IMPACT OF ELECTRONIC WORD OF MOUTH ON JOBSEEKERS’ INTENTION TO CONTINUE…

LinkedIn adalah salah satu alat rekrutmen elektronik paling populer untuk pelamar kerja. Meskipun beberapa studi mengeksplorasi keefektifan dan efisiensi LinkedIn, sedikit eksplorasi telah dilakuka…

REPRESENTASI HIRARKI BAURAN PEMASARAN SEPATU LOKAL BERDASARKAN CUSTOMER REVIEW

Pemilik brand terutama divisi design, produksi, dan penjualan biasanya menggunakan spesifikasi teknis untuk mewakili produk yang mereka buat. Oleh karena itu, pemilik merek tidak benar-benar menget…

CREDIT RISK MEASUREMENT: NEW APPROACHES TO VALUE AT RISK AND OTHER PARADIGMS

The most cutting-edge read on the pricing, modeling, and management of credit risk available The rise of credit risk measurement and the credit derivatives market started in the early 1990s and …

COMPETING FOR ADVANTAGE

Discover what it takes to create a sustainable competitive advantage in management and business today with this straightforward, powerful strategic management resources. COMPETING FOR ADVANTAGE, 2E…

INNOVATE WE CAN!: MANAJEMEN INOVASI DAN PENCIPTAAN NILAI INDIVIDU, ORGANISASI…

Edition

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Call Number

658.4094 FON i

VALUE AT RISK: THE NEW BENCHMARK FOR MANAGING FINANCIAL RISK

To accommodate sweeping global economic changes, the risk management field has evolved substantially since the first edition of Value at Risk, making this revised edition a must. Updates include a …