MARKETING: REAL PEOPLE, REAL CHOICES
Real people, real choices-give students a real feel for marketing. Marketing: Real People, Real Choicesis the only text to introduce marketing from the perspective of real people who make real ma…
- Edition
- 7th. ed.
- Call Number
- 658.8 SOL m
MARKETING STRATEGY: A DECISION-FOCUSED APPROACH
Marketing Strategy, 8e is a focused, succinct text which can be used on its own or packaged with a case book. It covers the concepts and theories of creating and implementing a marketing strategy a…
- Edition
- 8th. ed.
- Call Number
- 658.808 WAL m 8th
PEMANFAATAN MARKETING ENDORSER DALAM KONTEN MARKETING SOSIAL MEDIA DAN PERAN…
Meningkatnya jumlah UMKM (Usaha Mikro, Kecil dan Menengah) di Indonesia telah memberikan kontribusi positif bagi perekonomian Indonesia. Saat ini pun bisnis di bidang kuliner semakin bertumbuh seca…
- Edition
- -
- Call Number
- 6674
STRATEGIC MARKETING
Discusses the concepts and processes for gaining the competitive advantage in the marketplace. This book presents the marketing strategy process with an emphasis on analysis, planning, and implemen…
- Edition
- 10th. ed.
- Call Number
- 658.8 CRA s 10th
KAMUS INDONESIA INGGRIS: AN INDONESIAN-ENGLISH DICTIONARY
Disusun oleh dwiahli dari Amerika Serikat, John M. Echols, dan dari Indonesia, Hassan Shadily, kemudian direvisi oleh John U. Wolff dan James T. Collins bekerja sama dengan Hassan Shadily, KAMUS LE…
- Edition
- 3rd. ed.
- Call Number
- R 423.992 ECH k 3rd
PRINCIPLES OF SUPPLY CHAIN MANAGEMENT: A BALANCED APPROACH
Examine the latest practices, trends, and emerging developments as PRINCIPLES OF SUPPLY CHAIN MANAGEMENT: A BALANCED APPROACH, 5E guides you step-by-step through the management of all supply chain …
- Edition
- 5th. ed.
- Call Number
- 658.7 WIS p 5th
PENGARUH ENTREPRENEURIAL ATTITUDE ORIENTATION DAN MARKET ORIENTATION TERHADAP…
Dalam kondisi lingkungan dinamis dan cenderung turbulent, perusahaan harus bertahan dan memimpin pasar dengan sustainable competitive advantage. Dikarenakan turbulensi, perubahan pasar semakin seng…
- Edition
- -
- Call Number
- 4319
MANAGERIAL ECONOMICS AND BUSINESS STRATEGY
Baye's Managerial Economics and Business Strategy is one of the best-selling managerial economics textbooks. It is the first textbook to blend tools from intermediate microeconomics, game theory, a…
- Edition
- 4th. ed.
- Call Number
- 338.5 BAY m 4th
MARKETING IN THE PUBLIC SECTOR: A ROADMAP FOR IMPROVED PERFORMANCE
Marketing in the Public Sector is a groundbreaking book written exclusively for governmental agencies. It offers dozens of marketing success stories from agencies of all types–from around the wor…
- Edition
- -
- Call Number
- 352.748 KOT m
FINANCING AND RISK MANAGEMENT
Looks at how corporations balance financing and risk. Filled with information and ideas that are both thought provoking and functional, this work examines the theory and mechanics of financing and …
- Edition
- -
- Call Number
- 658.15 BRE f
Computer Science, Information & General Works 
Philosophy & Psychology 
Religion 
Social Sciences 
Language 
Pure Science 
Applied Sciences 
Art & Recreation 
Literature 
History & Geography