Penelitian ini bertujuan untuk menganalisis peranan yang dimiliki oleh audit internal dalam Badan Usaha Milik Negara (BUMN), apakah masih dalam tahap mengevaluasi kepatuhan kegiatan perusahaan terh…
Cateora and Graham&'s International Marketing is far and away the best selling text in the field, with a pioneering approach to making the material accessible and relevant that has become the stand…
"Cateora and Graham's International Marketing is far and away the best selling text in the field, with a pioneering approach to making the material accessible and relevant that has become the stand…
Cateora and Graham's "International Marketing" is far and away the best selling text in the field, with a pioneering approach to making the material accessible and relevant that has become the stan…
This text presents a look at both the principles and practices of marketing research with balanced coverage of qualitative and quantitative material. Written from the perspective of market research…
Marketing Metrics: The Definitive Guide to Measuring Marketing Performance, Second Edition, is the definitive guide to today�s most valuable marketing metrics. In this thoroughly updated and sign…
Weygandt's Accounting Principles continues to provide students with a trusted and clear introduction to fundamental accounting concepts, which has made this best-selling text so popular. Helping st…
Penelitian ini bertujuan untuk menguji model change engagement yang dikemukakan oleh Albrecht et al. (2020) dalam konteks perubahan organisasi di BANKCO, sebuah bank milik negara di Indonesia. Foku…
Penelitian ini bertujuan untuk menganalisis pengaruh aktivitas merger dan akuisisi (M&A) terhadap nilai perusahaan di sektor teknologi informasi secara global. Fokus utama diarahkan pada dua jenis …
Penelitian ini bertujuan untuk menganalisis faktor-faktor yang memengaruhi risiko kredit pada sektor perbankan konvensional di Indonesia, dengan fokus pada Non-Performing Loans (NPL) selama periode…